Book Report: Rework by Jason Fried and David Heinemeier Hansson

Change The Way You Work Forever with Rework.

Remember how we said that Crush It by Gary Vaynerchuk was the first book you should ever read in business? Well, then Rework by Jason Fried and David Heinemeier Hansson is the workingman’s (and workingwoman’s) bible. Keep it under your pillow. We do.

This book should be read, and read often. If you ever doubt yourself in your life or career, just open this book to any page and be enlightened. Seriously. We’ve read it three times through.

This is our review and outline of what makes Rework unique, and downright essential to every working person out there in the world. Below are the top 5 things that we learned from this fantastic book.

Untitled design

1. Embrace the Real World

Embracing the real world starts with understanding that the real world doesn’t mean shit. Honestly, when people tell you that your idea wouldn’t work in the “real world,” try asking them what the hell the real world actually is. Because honestly, it doesn’t exist. Crazy awesome ideas can thrive in a world where we previously didn’t think it could. That is called the present.

Do things that make sense to you, and start small. You don’t have to be a multi-national conglomerate to have a say and make a difference. If your idea is good, go for it. Shoot for the moon and do your best.

Efficiency is key when it comes to harnessing something that no one thought was possible. You need to prove that it works, and prove that in the simplest way possible.

2. Give In To and Grow Your Legacy

Your legacy is not just you. It’s not just your company or your employees. Your legacy is what you do with the time and the resources that you’ve been given. Be the change that you want to see. It’s that simple.

Figure out what you want to do or what you want to see happen…and do it. Sell what you’re proud of, because if you’re not proud of it that will seep through, and your customers will pick up on it.

Stand for something, or you’ll fall for anything. (This particular quote has a ridiculous lineage that’s nearly impossible to follow. We love it, but we can’t credit it.)

If you believe in what you do, it won’t be hard to stand on your own two feet without a crutch. You don’t need it. Just keep things minimal until you can afford those extra goodies. Now, we understand that sometimes this idea doesn’t work for certain industries, but there are ways to keep it lean.

But always remember that no matter your business or industry, you should always develop and invest in a commitment strategy instead of an exit strategy. It makes more sense to stick around and keep on chuggin’ along rather than try to skip town the instant the outlook changes. Don’t ever start a business with the intention to jump ship and sell. Start it to make a difference.Start it to be the change you want to see. The change you NEED to see.

3. Do Things. Don’t Just Meet About Them

Meetings are ToxicMeetings are toxic. Anyone that has ever worked in any type of corporate environment has learned this the hard way.

If you think that a meeting will solve your problems, first take 5 minutes to sit down and think about what you’re trying to accomplish first. You have to think about the time you’re taking away from the attendees and how that will impact your business. A one-hour meeting is essentially worth 6 hours of lost productivity if six team members are involved.

If you really have to hold a meeting… Think about the constraints that you’re working within, and build a meeting outline. Start with a solid central idea and build from there without getting lost in the details.

Remember… (and we love this quote) You’re better off with a kick-ass half than a half-assed whole. So, if you can make due with what you’ve got, for now, do it. Sometimes “fine” is just right.

4. Decisions Are Progress

Sometimes you just need to make a decision. Whether that decision is right for the long run or not, its still progress and they’re just right for right now.

But, don’t make decisions because that would be what’s expected of you at this stage in your development. Screw expectations. Seriously, screw em’ because they don’t apply to you. Always make decisions based on your business needs and must-haves. If you find that you’d be much more efficient with the addition of a project management software program to the tune of $50/month, then go for it. But, if you think you should get that just to save face and make yourself look more professional and more legit…don’t do it.

Do what you need to do to be efficient and effective. Nothing more, nothing less. Sometimes what large companies don’t understand is that you can make things work without throwing money at them. Trust in your people; they will always have the answers.

5. Focus on You, Not Them

Focus On YouYour business is for you, not for your competition. Who cares what they’re doing.

When you spend too much time trying to outdo your competition, you end up letting your brand (and your image) fall by the wayside.

If people spent half as much time developing their own brand as they do obsessing over their competition, we’d have a lot more character in the business world.

Spend that time focusing on what makes your business different or extraordinary, and you’ll never be disappointed.

In Conclusion…

The above five points are only the tip of the iceberg when it comes to what you can learn from this book. Honestly, our copy of Rework is dog-eared, highlighted, marked and tagged beyond recognition. Yours will be too. Get your copy of Rework here.
You’re welcome.

Book Report: Crush It! Why Now Is The Time To Cash In On Your Passion by Gary Vaynerchuk

Learn How to Harness Your Unique DNA for a Pure Branding Experience

Are you a budding entrepreneur or even a long-term business owner that is in need of a little direction in your business? Well, there are plenty of books and blogs out there to turn to. But, of all the business and entrepreneur related books out there these days, the first book in your hands should always be Crush It!: Why NOW Is the Time to Cash In on Your Passion by Gary Vaynerchuk. As soon as you crack the spine, this book just screams Gary Vee. If you’ve ever been introduced to Gary’s work, you’re already aware that the man simply exudes nothing but passion. Bursting at the seams passion. In fact, his passion is damn near infectious. But, he never steps out of character and stays true to himself in all of his ventures. That being said, the overarching theme in this book is a fluid combination of being true to your DNA in all things and being reactionary within that mindset. This is how we Crush It! What Does Being True to your DNA Really Mean?

Honestly? That is 100% up to you and who you are as a person. I don’t mean who you are as a businessman(woman), but who you are behind the scenes. This part of your personality defines how to portray yourself to your customers. That means harnessing your passion and pursuing the right medium for that particular passion. This tends to be a fine line depending on who you are, but don’t ever compromise your given gifts for something that you think might be more profitable. For example, if you are a reputed social butterfly with a charismatic attitude and great stage presence don’t limit yourself to the written word. You belong on film, and you know it. So, explore possible video channels to make your voice heard (or seen in this case). Or, if you’re a bit of a shut-in and tend to make yourself heard best through writing or photography, then go that route. There are plenty of awesomely creative ways to be yourself and produce great branded content. Crush It! Photos of the book.

Just Remember This: Don’t ever try to become someone that you’re not just to turn a profit. It will bite you in the ass. Promise.

Hold fast to those unique gifts that make you special, whether that is a quick wit, goofy demeanor or in some cases, excessive cussing. You’re what make your brand special, shake what you’ve been given! While Gary Vee is a true believer in being yourself, another name to look up is Marie Forleo. She takes being herself to a whole new level. Seriously, watch her outtakes, she’s a nut. She not only supports being true to your DNA, she practically shouts if from the rooftops on a daily basis. Need a little inspiration? Check out the below video links, and if you’re not sufficiently enlightened let me know.

Stay tuned for our next Book Report: ReWork by Jason Fried and David Heinemeier Hansson.