
SOFFA Electric
Company: SOFFA Electric
Industry: Control Systems Integration & Instrumentation
Services Provided: Brand Messaging, Web Copywriting
Project Completed: September, 2019
Expanding Functionality
SOFFA Electric is a specialized engineering firm with over four decades of experience delivering high-tech end-to-end control system solutions to companies and municipalities across California.
Irrelevant Digital Presence
As an established electrical engineering firm, SOFFA Electric has a great reputation but their website was dated and didn’t quite explain what they did. In order to stay relevant in the market, SOFFA needed to step up their digital presence with a fresh new website and message.
Captivating Messaging Flow
To help SOFFA Electric compete, Inke Digital crafted human-centric web content that focused on the underlying benefits of the products and services offered. In conjunction with our friends at Legendary Lion Web Design, we also guided the basic visual flow of the website and case studies.
A Digital Presence That Packs A Shock
The resulting website is clean and clearly articulates the SOFFA value and offering without overwhelming the reader with jargon or technical information.