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CASE STUDY

Mpower Energy

web copywriting

Mpower Energy Web Content Project Case Study

The Client

Mpower Energy

The Industry

Utility, Power Generation, Green Power Generation

The Solutions

Brand Messaging, Web Copywriting

date completed

November, 2017

a little overview

Mpower Energy is a residential and commercial renewable energy provider and distributor bringing communities together through clean, sustainable energy for their homes and businesses.

The Challenge

Mpower Energy recently made a bold move to transition to offering clean, 100% renewable energy to New York and surrounding communities. To better speak to their audience and represent their new model and offering, Mpower needed a fresh new voice and image.

The Solution

To help Mpower Energy jump into this new market with both feet, Inke Digital developed smart web content and complementary marketing copy for various customer-facing print materials.

Sara Lieblich
Operations Manager

The Results

A Web Presence Built to Last

The final product is a website and pamphlet that clearly, concisely, and beautifully outlines what it means to go green and how Mpower Energy can help individuals simplify their lives by transitioning to a sustainable energy provider.